Ever heard the phrase ‘jack of all trades, master of none’? The idea is simple – that even when something or someone is a good all-rounder, it lacks the focus to truly excel in a specialised field. The price for a balanced spread is this failure to attain a really exceptional level of quality in a particular area.

Even as the cameras in our smartphones and mobile devices are constantly improving, they remain limited by this design philosophy. Your typical smartphone camera can do a lot of things very well – portraits, close-ups, landscapes, selfies – you name it. But it doesn’t reach a professional standard when it comes to any of those tasks. To take superior photos, you require specialised, dedicated equipment.

But that doesn’t mean you have to shell out thousands of dollars for a top-of-the-line digital camera. Most of the difference is in the lens, which is why Struman Advanced Optics offers a premium range of smartphone lenses to transform your phone camera into a high-quality device able to take shots like a pro. Struman understands the power of specialisation, and that’s why we don’t pretend that one lens can do everything. With our selection of lenses, you can choose the right tool for the job, any time.

All our lenses attach easily to any smartphone or mobile camera via our convenient universal adapter. Photograph faraway scenes in perfect detail with the 14x optical zoom in our telephoto lens, ideal for concerts and sporting events, or add an artsy dimension to your action shots and selfies with the spherical effects of the fisheye lens! With the HD macro lens, you can resolve the finest of details, from the cut of a gem to the petal of a flower, while the wide angle lens captures breathtaking panoramas and group photos. Pick the right lens with Struman, then take the photos you’ve always wanted to.